Built & operated in a real downtown — Saint Paul, MN
A website and digital platform for your business improvement district
A map shows your district exists. We fill it with people, and prove it.
Open·Civ is the civic platform we run in the Saint Paul skyway every day — wayfinding, a business directory, live events, volunteer tools, and the numbers your board can check. Launch is the start. If you want, we stay on to help you run downtown, and we measure what moves.
- spskyway.comLive
- eat.155 diners · est. $16.6–23.2K impact
- socialSold out
- v/hub681 surveyed
01 / The website
Your district’s website, with the map, directory and events built in
A district needs a public site people find, and a platform behind it that keeps working after launch. We build both. The site tells the district’s story; the map, the directory and the events calendar live inside it.
The proof is already running. The Downtown Revival Trust’s four sites show the site craft. The Saint Paul skyway map, live every day, shows the platform. The numbers are on the proof page.
02 / See it live
Touch the real thing.
The Saint Paul skyway map is live in production today — a 5-mile, 47-block indoor network with 60+ connected buildings and 160+ businesses, plus an accessibility-first “Simple Guide” for all ages. Built solo, running every day.
03 / The platform
Five services, designed to connect into one operating relationship.
Each one is a real, running tool — not a slide. Connected, they let you activate downtown and measure it, so impact compounds instead of scattering across five disconnected vendors.
- WayfindingLive today as the Saint Paul skyway map
- DirectoryLive; owners keep their own listing current
- ActivationsProven: real events, run with you
- V/HubVolunteers, surveys and check-ins; the product is being built
- InsightsBoard-ready impact numbers, in development
04 / The proof
One $5 dinner. An estimated $16,600–$23,240 spent downtown in a single night.
This is the kind of evidence a district can hand its board, its city and its funders: proof that people came, and an estimate of what it was worth.
- 324Seats registered
- 155Unique attendees
- 511Check-ins · 3.3 each
- 548Dishes rated
05 / Why the measurement matters
The data is the instrument that unlocks the next dollar.
- 01Activate · run real events
- 02Measure · check-ins and counts
- 03Prove · est. $16.6–23.2K, one night
- 04Fund · defend and grow the budget
- 05Grow · more downtown, sustainably
Each turn funds the next. Connected activation services, so impact compounds — proven first with the dinner above.
06 / How this travels
Proven in the hard case. Easier on open streets.
The skyway is an unusual environment — a five-mile indoor network. The platform underneath it isn’t skyway-specific: it runs there every day and is built to travel to other downtowns. The activation playbook — dinners, mixers, surveys, volunteer drives — is geography-agnostic.
We’re early and one downtown deep, on purpose. The method is proven, not theoretical — and your district is the next deployment, designed with you. You get the founder’s direct attention, not a ticket queue.
- Operated locallyYou talk to the person who builds and runs it. An operator, not a vendor.
- Your data, portableYour customer lists and inquiries, exportable anytime.
- Already in daily useThe platform already exists and runs in the Saint Paul skyway every day. A first project starts with clear success criteria, agreed before any work begins.
- Privacy-first by designPassive sensing keeps counts, not identities. A phone is linked to a person only if that person opts in through the app.
07 / One builder
You work with the person who builds it
- You talk to the person who builds and runs it, not an account manager.
- Your customer lists and inquiries are yours, and you can export them anytime.
08 / Questions districts ask
Three things every board asks first.
- How does this compare with wayfinding kiosks?
- There is no hardware to buy or maintain. Directions run on visitors’ own phones, and the map is scoped to your district.
- Do visitors need an app?
- No. It opens in the browser, and anyone who wants it on their home screen can add it in two taps.
- How do businesses update their listing?
- They do it themselves: hours, photos and events, from a phone, whenever they change.
Next step
See your district lit up.
Thirty minutes: a live walkthrough of the skyway map, and what a first project would look like for your district.
Where next
Eighteen places, one map. Pick one.
Get started today with a 30-minute consultation.
Book a timeCall or text (651) 378-1161